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via Domain Names
| Create More Customers
Via Domain Names

Follow Me Here For A Few Minutes, and I Will Show You
Why This Is Worth Your Attention.

If you were a mortgage broker, how would you feel if you could also be Mortgage.ca?
It would mean that some customers come directly to that address.
It would mean that they don't go through search engines.
It would mean that they would not be distracted by your competitor's listings...
It would mean that you would not have to pay advertising for that traffic...

In Your Field of Business, What Domain Name Could Do Just That For You?

Imagine, if you were the owner?

One of the growing challenges: Reaching customers online.

It's easier than before, but...
Your Website does ...
  • Inform
    Allows customers and your customer service to save time with available information on the website.
  • Help
    Allows customers to ask for help without speaking to anyone.
  • ​Available : A showcase open 24h/day, 365 days/year.
However, sometimes, having only one website ...
It's economical. But no analysis of the opportunity to serve these various clienteles in a specific way has been realized.
Yet, businesses can justify astronomical costs to open several locations in the real world.

Do you know where this idea comes from that you should only have one website?

Maybe it's worth reconsidering!
Distinguish Yourself From The Pack!
Use Your Meaningful Domain Names To Do So!
 
Hire a New "Robot" to Work For You Full Time. 
* The Right Domain Name can attract a lot of new customers ...
  • FULL TIME!
    Twenty-four hours a day,
    seven days a week, 365 days a year.
  • Always upbeat
    It never gets tired or frustrated by customers, colleges, or even tricky bosses. 
  • ​Count on it
    It doesn't take vacations or needs a leave of absence. 
  • ​No requirements
    It will not ask for any group insurance benefits, and 
  • No social security needs
    You won't have to pay various fees of the government for employee security benefits.

Competitive Advantages of a Premium Domain Name

Domain Name Sales Funnel
To Acquire Additional Customers
  • ​ Authoritative Address
    A descriptive domain name comes with a competitive advantage: Credibility and Intrinsic Trust.
  • Memorable
    Awareness will help customers bypass the search engine remembering where the information is available.
  • Long Term Benefits
    Visitors will bypass search engines, 
    consequently competitors' Ads.
  • Save on Advertising.
    (1) See an example below.
    (2) The traffic coming back to a site you own:
    you don't need to pay per click anymore.
Lower Your Cost of Customer Acquisition.
  • There is no need to be the first advertiser on Google and pay the highest pay per click price.
  • Improve click ratio/impression because of the domain name.
  •  How many prospects looking to fix a problem targeted by the domain name won't click on that domain name? Not a lot!
  • ​Improved focus: An exact domain name, a clear message.
  • Traffic: Direct returning customers cost nothing in advertising.
  • ​Word of mouth: Even today, 50% of referrals are by word of mouth. An easy-to-remember address is easy to suggest.
Improve Your Advertising Cost.
An Example.
Which Of The Following Ads Get Attention More Easily?
(The First Two Listings Are Actual Ads On Google.ca)
Best Mortgage Rate Canada | Compare Rates from 30+ Lenders‎
www.ratesupermarket.ca/‎
Join the 7 Million Canadians Who Saved By Comparing The Market. Apply Online. Fast, Free & Easy
To Use. Payment Calculator. Best Rates. Top Bank Rates. Local Brokers. Save With Our Offers.
Types: 5 Year Variable Mortgages, 3 Year Variable Mortgages, 1 Year Variable Mortgages.

Online Mortgage Comparator | Compare +20 Banks in 2 mins‎
www.bestmortgagequote.ca/Fast-&-Free‎
Compare Different Offers for your Mortgage With One Simple Online Form in 2mins. Find Your
Mortgage Broker. Simple, Fast & 100% Free. Compare % Interest Rates. 2 Minutes and Done.

Mortgage.ca
www.mortgage.ca
Whether you’re looking for answers about your mortgage, to get a rate, or to start your application,
we’re here to help every step of the way.
*** What are the probabilities that people will not visit the third ad ? ***
Mortgage.ca
Of these three sites, which address will be the most remembered ???
You Can Use A
Premium Domain Name As One Sales Funnel
To Do One Of These ... :
  • Offer New Services.:  To specific customers profiles/interests.
  • Test: A new product, service, or market in a controlled environment.
  • New Territories: Develop a new territory with a unique proposition.
  • Raise Brand Awareness: Promote your Brand to a specific clientele.
  • Exclusive Offers: To past, current or recent customers.
  • Future Campaigns: Acquire prospect emails for a future campaign.
  • Contest: Create and manage a contest.
  • Educate: Educate customers while promoting your brand.
  • Invitation: Send unique invitations to a new category of customers.
  • New Products: Launch a new product.
  • New Markets: Enter a new market if you aren't already a participant.
  • Leads for your core business: Leads funnel.
Why not capitalize on your expertise?

You Developed Your Website
Investing a Lot of Money and Resources

Exploit your expertise to build more presence online.
To increasing your reputation,
do you see many other ways
to improve your efficiency?
The Majority of Companies Has One Website.
The 
Leaders Have Many!
Who should you copy?
Examples Of Who Is Doing It
Here is a sample of a few companies and their additional .ca websites.
Family.ca
Family.ca is the official website of Family Channel. Check out the schedule and find out more about your favourite shows.
Home.ca
Search MLS® new construction houses, condos, lofts or townhouses and connect with expert Real Estate Agents in Toronto, GTA, Ontario, Canada. A realtors Broker site.
Lightning.ca
Lightning provides business, residential and agricultural generators as backup power solutions to the greater Ottawa area. An Ottawa Generator Specialist.
Art.ca
Art.com
Chicken.ca           
Chicken Farmers of Canada
Chocolate.ca
Modolez Intrnational (Cadbury, Ritz, Nabisco, Philadelphi, Milka, Mikado, etc.)
Dentist.ca
Yellow Pages
Fashion.ca
Danier.com
FrenchFries.ca
McCains
HotDog.ca
Lesters Foods Limited
Hotel.ca
Hotels.com
Insurance.ca
TD
Jewellery.ca
Jewelry.com (Owned by a division of Berkshire Hataway (Warren Buffet)
Kid.ca
Start.TV
Liquidation.ca
Liquidation.com
Lobster.ca
Canadian Atlantic Lobster Inc.
Luggages.ca
MEGO, luxury travel accessories
Mortgage.ca
BMO
Office.ca
Yellow Pages
Shops.ca
Cadillac Fairview
Toilet Paper.ca
Kruger Products
Watches.ca
Watches.com
The majority of companies have one site. Leaders have many.
Who should you copy?
To better assess the opportunity, ask yourself the following questions.
  • Reputation and notoriety
    Could this opportunity increase your reputation and notoriety? Reputation and notoriety attract more customers, better customers.
  • ​New Business
    How many leads of new business can this additional traffic source bring?
  • ​​New markets
    Reach new customer profiles, new geographical areas, or offer a new level of products and services.
  • Cost
    How much more revenue will this investment generate over the years? How many times its cost? 10X, 30X...100X?
Compare ...
  • ​Compare
    Hire a representative to solicit more leads. How many leads can they generate? What is their cost?
  • Leverage
    It can increase your reputation and awareness of your business with
    your employees, suppliers, partners, current customers, and the market.
  • Positioning
    It can offer you unique positioning to set you apart from your competitors with this additional address, offers, and services.
Results
Additional websites  at meaningful addresses increase your company's reputation, 
the extent of your prestige and the development of new territories.
 
Interested?  Find out what a domain name can do for you? 
Feel free to discuss with us ...
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Create More Customers | via Domain Names
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